Envy thou not the oppressor, and choose none of his ways. ~Proverbs 3:31

"CATALIST": Obama's Database for Fundamentally Transforming America

Posted: 2014-10-22

9-19-14 Arizona Freedom Alliance

[Editor:  This article was written by J Christian Adams, the former Department of Justice Attorney who wrote Injusticeabout how Holder transformed the Civil Rights division where Adams worked.]

The Democrats and the institutional left have a new political tool that allows them virtually to ignore moderates yet still win elections.

This tool, the Catalist database, was employed in the 2012 election. That election defied conventional wisdom: Mitt Romney sought and won independent voters overwhelmingly, but still lost. If you wondered why the conventional wisdom about independents and moderates didn’t seem so wise in 2012, the answer is Catalist.

Beyond winning elections, Catalist also allows the Democrats to turn the policy narrative upside down and suffer no political consequence for implementing radical policies which appeal to their base. The Obama administration’s lurch to the far left without consequence can be understood by understanding Catalist. Obama thrives politically by satisfying his base. Simply, Catalist is a game changer not just for politics, but for policy. It is the left’s machinery for fundamentally transforming America.

And candidates, organizations, strategists, and consultants who do not understand what they are up against in Catalist risk being overrun.

I’ll explain how it works in a moment. I had the opportunity to explore the functionality and architecture of Catalist in a way few — if any — others on the opposite side of Catalist have had, and what I discovered sure explains a lot about the last six years.

No longer are Democrats anchored to the preferences of Americans in the middle. Bill Clinton’s triangulation is as obsolete as color film and bag phones. Obama has pushed policies far outside the mainstream, and even far outside popular will, but succeeded in wringing out an Electoral College majority in 2012 because of Catalist.

Unfortunately, Republicans have no functioning counterpart data tool to Catalist. They have multiple and competing shells of Catalist, but they have nothing on the collaborative scale as Catalist, largely due to the fact that Republicans won’t collaborate and are fiercely territorial of their competing data sets. Democrats and the institutional left, in contrast, have created a collaborative and fully integrated system that allows them to ignore the middle while extracting unprecedented turnout from a micro-targeted, ideologically far-left base.

Catalist is an example of the consultant, profit-driven culture of the GOP being beaten by the messianic crusader culture of the left.

Next: two examples demonstrate the power of the institutional left’s data tools.

During the 2012 election, a producer for a conservative news network received a knock at his door in a key swing state. Two neighbors were standing on his stoop campaigning for Obama. They weren’t there to talk to him — they were there to talk to his wife. They knew that she was employed in a profession which the Obama campaign had decided to microtarget: folks who deliver services to special needs children. The two neighbors were already armed with this personalized information. The Obama campaign didn’t just send a direct mail piece to the target or make a telephone call. Instead, the campaign matched a microtargeted demographic (special needs service providers) with a highly motivated Obama volunteer in close neighborly proximity to the target. Then they armed the neighbor/volunteer with data to visit the target.

The best the GOP has done to mimic this event is to give “walk and knock” lists to volunteers who are not from the neighborhood, and certainly not armed with particular messaging. Or, the GOP bothers the target with telephone calls or a direct mail campaign containing at best a whiff of microtargeting.

The second example involves a recent statewide election. In a state where one Democrat and one Republican must be appointed to run each precinct, an election official described for me a problem encountered with the Democratic Party. It seems the Democrat she nominated to run the polls wasn’t sufficiently ideologically pure. What evidence did the party have to object to her bona fides? A response to a telephone survey many years earlier in which the nominated poll official wasn’t supporting the Democratic nominee for United States Senate.

Read more on PJ Media

[Editor:  Read this along with this article: http://arizonafreedomalliance.ning.com/group/all-things-conservativ...  Then ask yourself how productive it is for Republicans to fight one another.]

 

http://arizonafreedomalliance.ning.com/group/watching-the-elections/forum/topic/show?id=6399857%3ATopic%3A52674&xgs=1&xg_source=msg_share_topic

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